These 7 Blogs Dominate Lifestyle And Entertainment News In Nigeria
Based on RANKED by SquirrelPR’s latest ranking report, we have compiled a list of the top 7 entertainment and lifestyle online news platforms that know their onions. A must-visit if you are in search of breaking news in the entertainment, lifestyle and fashion sector.
1. Linda Ikeji’s Blog: Linda Ikeji is one of the most controversial bloggers in Nigeria. Regardless, she publishes some of the hottest and latest gists, gossip and news in Nigeria and the world. The blog publishes a diverse range of news from entertainment and fashion to celebrity news and lifestyle.Per RANKED by SquirrelPR, Linda Ikeji's blog ranks number one on the list of lifestyle and entertainment platforms with a massive traffic of 93,210,000 in 2023 alone.
Linda Ikeji's blog started as a hobby in 2006 and now boasts one of the most successful blogs in Nigeria. As of October 2023, Linda Ikeji's blog received about 19.38M website visitors. The blog has a core 75.19% audience in Nigeria, 13.62% in the United States and 7.47% in the United Kingdom.
2. NAIJALOADED: Naijaloaded is the second leading online entertainment and lifestyle news platform in Nigeria, according to RANKED by SquirrelPR. It was founded by Makinde Azeez in 2009. The blog keeps its audience up-to-date on the latest entertainment news as well as music.Per RANKED by SquirrelPR, the news website generated 43,542,001 traffic in 2023. Its core audience is located in Nigeria, the United States and the United Kingdom.
In 2010, Naijaloaded won Best Nigerian Online Platform and Best Music and Video Download Website in 2013. The platform has been making waves since it was founded.
3. Notjustok: Right on the heels of Naijaloaded is Notjustok online entertainment news platform. The platform ranks 285,429 in the world. RANKED by SquirrelPR shows that the company generated 10,309,000 traffic volume in 2023.Notjustok is mainly a music streaming platform for the Nigerian youth. It was founded in 2006 by Ademola Ogundele and is based in Lagos, Nigeria and Atlanta Georgia. Its core audience is in the United States, followed by Nigeria and the United Kingdom.
RELATED STORIES:
10 Most Trusted Online Business News Platforms In Nigeria
10 Most Popular Digital News And Current Affairs Publishers In Nigeria
Media Relations Trends To Watch In 2024
Its core audience is in the United Kingdom, followed by Nigeria and Antigua and Barbuda at 48.07%, 24.93% and 10.69% respectively.
Naijapals was founded by Samuel Odofin in 2007.
5. Bellanaija: Bellanaija offers a unique blend of news in the entertainment sector ranging from music and weddings to editorials, showbiz and fashion inspo.Per RANKED by SquirrelPR, it is the fifth most visited entertainment news website in Nigeria with a total web visit of 8.5 million in 2023. It has its core audience in Nigeria, the United States and South Africa.
Bellanaija was founded by Uche Eze in 2006 and won the Creative Industries Award for Bloggers in 2015.
6. Vanguard Allure: Vanguard Allure is published by Vanguard Media Limited. The print edition of Allure is published as a special publication on Sunday Vanguard. It solely publishes news in the entertainment, fashion and lifestyle.They also cover events like weddings with extra attention on outfit inspo. Moreso, they publish articles on well-being which include healthy living and beauty, happiness which covers food, shopping, travel, relationship and career, and celebration.
Per RANKED by SquirrelPR, Vanguard Allure generated a 1.6 million traffic volume in 2023.
7. YNaija: Ynaija offers news articles on politics, business, and entertainment in Nigeria. It is an all-round news website founded in 2010 by Chude Jideonwo and Adebola Williams.Per RANKED by SquirrelPR, the news website pulled 976,122 total visits in 2023.
Entertainment and lifestyle is a big deal in Nigeria. We hope that the list compiled above provides a useful guide for media planning around entertainment and lifestyle.